Plato's view of immortality Essay Example | Topics and Well Written Essays - 1250 words

Plato's view of immortality - Essay Example lato believes that only a soul of a philosophical lover of knowledge and virtue is worthy of traveling beyond the process of rebirth to ultimate fulfillment. Plato believed in the immortality of the soul and the overall. Plato believed that the body played no real role in who we are as people; the only thing that shows who we are is our soul. Plato even suggests that death could be like an eternal sleep, where none of the senses are active. However, Plato says that it would be better to travel to a place where one could converse with all the great thinkers of the past. Plato argues that our soul is immortal because we are born with some form of intelligence within us. He argues that since things are supposedly born from opposites, life can only be birthed from death.[Plato, Republic] Plato denies that fever, or any other disease, or the knife put to the throat, or even the cutting up of the whole body into the minutest pieces, can destroy the soul, until she herself is proved to become more unholy or unrighteous in consequence of these things being done to the body; but that the soul, or anything else if not destroyed by an internal evil, can be destroyed by an external one, is not to be affirmed by any man.[Plato, Republic] Soul cannot be destroyed by an evil whether inherent or external, must exist forever, and if exists forever is immortal. Plato, in Republic asserts that the immortality is demonstrated by the previous argument, and there are many other proofs; but to see it as what it really is, not as we now behold it, marred by communion with the body and other miseries, you must contemplate it with the eye of reason, in its original purity; and then beauty will be revealed, and justice and injustice and all the things which we have described will be manifested more clearly. Thus far, we have spoken the truth concerning as it appears at present, but we must remember also that we have seen it only in a condition which may be compared to that of the sea-god,

Language as a badge of identity Essay Example for Free

Language as a badge of identity Essay Language is used every day to communicate with one another but beneath that conversation lies another message. The speaker’s use of language gives listeners insight as to who they are, like a badge of identity on their chest. Australian English’s unique phonology and lexicon is recognised globally and distinguishes it from other accents, giving the speaker a clear national identity. Ethno-lects are spoken by a specific group of people who have the same cultural background. These â€Å"ethno-lects† not only help express an individual’s identity and separate themselves from the rest, but also assist in bringing together speakers from similar backgrounds; much like a football jersey. Text speak is constantly evolving as lexemes are taking on new changes. Many teenagers and younger children have begun to adopt this in an attempt to identify with others and fit in. Through language, we can get a glimpse of a person’s identity but they can use the same medium to change that identity as well. Australian English is unlike other Englishes in many different aspects, especially phonetically morphologically and semantically. Phonology plays a great role in national identity as it is what creates different accents. The broad, ocker Australian accent with its trademark nasal, flattened vowels is one of the key elements of Australian linguistics that sets it apart from the rest of the world. Diphthongs in lexemes like â€Å"high† are more rounded, resulting in /hoÉ ª/. Phonetic features such as these are easily identified as Australian. Slang is another feature of Australian English that sets it apart from others. Replacing suffixes with vowels is a good example of this. â€Å"Afternoon† becomes â€Å"arvo†, names like â€Å"Barry† becomes â€Å"Bazza† and by replacing the last element with an ‘-o’, the adjective â€Å"povo† has undergone a word class shift from the noun â€Å"poverty†. Popular culture has also influe nced Australian English, with ABC television series J’amie, Private School girl introducing a semantic and word class shift of ‘quiche’ (a noun meaning a savoury open-faced pastry) to an adjective to describe an attractive individual. Australia’s linguistic innovation displays individuality and opposes claims that slang is borrowed from America.  Australian English shows both national pride and identity. Teenagers are at the age when they are starting to establish their identity. Neologisms are created by teenagers to claim a different identity from that of children or adults. As adults become more familiar with these lexemes and their use, teenagers abandon them or alter the semantics and use to maintain a linguistic barrier. A good example of this is the well-known acronym â€Å"lol† which stands for Laugh Out Loud. As more adults become aware of this lexical item and start to include it in their daily texts, teenagers have brought it into speech as an exclamatory and discourse particle. The case of the letters now also alters the semantics; when typed in lower-case, â€Å"lol† is sarcastic whilst â€Å"LOL† in capital letters shows true amusement. It is evident that this constant changing of terms by teenagers is a sign of rebellion and an effort to keep a linguistic barrier between themselves and adults, thus maintaining a separate identity. The malleability of the lexicon is taken advantage of by teenagers to form a linguistic barrier between themselves and unwanted people such as adults and other teenagers who don’t belong in their group. Thus, a unique identity is maintained. While teenagers are constantly seeking to separate themselves from children and adults, they are also pressured to conform to the teenage group. Acronyms such as â€Å"idek† (I don’t even know) and â€Å"tbh† (to be honest) are now frequently used lexicon in a teenager’s text vocabulary due to connotations of â€Å"cool† and â€Å"modern† being associated with them. Similarly, whatever was once popular amongst a teenager’s discourse. In time, it was shortened to â€Å"whatevs† and this trend spread quickly amongst them as a result of peer pressure and the need to be fashionable. Professor Steven Pinker suggests the reason for this is because â€Å"the coolest kids decide to talk that way and it spreads like wildfire†. Individuals who wish to associate with others who sit higher on the â€Å"social pyramid† will pick up their speech habits and wear it as a new badge of identity. Having their own exclusive vocabulary allows teenagers to relate to each other and share the same identity, giving them a sense of belonging to a group. Language can be worn as a badge of identity, giving speakers national,  interpersonal and intrapersonal identity. The phonology of Australian English gives the speaker a distinct accent and, paired along with its unique slang, makes it identifiable across the globe. In order to separate themselves from adults and children, teenagers build a linguistic barrier by creating neologisms and maintaining that barrier by constantly altering lexicon to avoid adults becoming too familiar with them. On the other hand, inside the teenage group is a drive to conform and use similar language in an attempt to fit in with peers and to have a sense of belonging. Language is used as a badge of identity regardless of what that identity is. Bibliography Das, S, 2005. Struth! Someones nicked me Strine. The Age, 29 January. 34. Seaton, M, 2001. Word Up. Guardian, 21 September. 46.

Essay --

Fear and respect, Firstly, is there a fixed difference between fear and respect? Well before we can answer this question we need to have a clear definition and understanding of what fear and respect are. Fear is an unpleasant and distressing emotion induced by a threat to one’s physical health or mental health, imposing danger or a sense of uncertainty. Respect on the hand defined as a courteous consideration of another person. If someone respects someone else they are giving value and worth to them. However genuine respect is not to be confused with fealty. Fealty is where one acts in a respectful manner towards someone else because they owe them duty and has nothing to do with ones feelings for another. So from these definitions it is evident that there is in-fact a difference between fear and respect. â€Å"Fear is toxic whereas respect is nurturing. Fear destroys self-confidence while respect builds it. Fear is life-threatening yet respect is life-enhancing. Fear is forced whereas respect is gained and fear is learned whilst respect is earned.† A New York City gang member was asked ...

Labouring the Walmart Way Essay

1 Always low prices. Always. This is the slogan of the world’s largest corporation, a U.S.-based retailer whose big-box stores offer a one-stop shop, from groceries to garments to garden hoses. The secret of Walmart’s success is to give consumers the lowest prices-14 percent lower than its competitors (Greenhouse, 2003)-by increasing the efficiency of the supply chain, the productivity of the labour force, and the use of labour saving technology. Competitors must adopt a similar business plan, offer something Walmart does not, or go out of business-as Woolco, Eaton’s, Simp sons, and Woodwards have in Canada (Moore & Pareek, 2004). The influence of the Walmart model is not likely to wane in the near future. With over 235 stores in Canada and plans for rapid expansion, Walmart and its effects on labour are worth considering. Are its offers of jobs, its attitude toward unionization, and its influence on industry labour practices worth the low price on the shelf? 2 One of the most frequent complaints about Walmart, which employs 1.4 million people worldwide, is its failure to pay workers a living wage. Store employees are paid 20-30 percent less than the industry average, making many of them eligible for social assistance. It is estimated that American taxpayers fork out $2.5 billion a year in welfare payments to Walmart employees (Head, 2004). Because the retailer hires hard-to-place workers, like recent immigrants, seniors, and single mothers, its employees are often afraid they will not find work elsewhere. The kind of work Walmart does offer is gruelling: stores are intentionally understaffed-the strategy behind the company’s legendary productivity gains-so that existing employees will work harder (Head, 2004). It is alleged that systemic discrimination against women within the corporation has denied the majority of Walmart workers the chance at promotion, a charge that is now the subject of the largest civil-rights suit in U.S. hi story.

Requiment Essay

Healthcare United aims to be the number one provider of Healthcare professionals in Australia. Healthcare United is an organisation that currently employs 1,500 Healthcare professionals with two sites, in Victoria and NSW and seeks to expand its operations and open another office in Hobart. As an organisation our vision is to provide: The best qualified and trained human resources available for clients. Up-to-date technology in all services for both clients and staffs. Innovative best practices and procedures from both inside and outside the organisation. Best facilities and procedures in a competitive environment. To address the future needs of organisation, Healthcare United aims to recruit a future 500 or the best possible healthcare professionals available, in three stages, over the next five years. 2. Executive Summary Healthcare United is a healthcare provider and currently employs 1,500 Healthcare professionals with two sites, in Victoria and NSW. They recently developed a new strategic plan that involves opening another office at Hobart. Part of their HR plan is to employ 500 workers in three stages. An analysis and review of Healthcare United’s 2000 and newly developed 2010 policies and procedures for recruitment and selection have been conducted in this report. Conclusions have been made from the comparison between the 2000 Healthcare United recruitment and selection guidelines and the newly developed 2010 Healthcare United recruitment and selection policy and relevant legislation. Recommendations have been made for the changes necessary to improve procedures and the overall process of Healthcare United’s recruitment and selection policies and procedures, based on current research. 3. Purpose of Report The purpose of this report is to review analysis and compare Healthcare United recruitment and selection policies and procedures for the year 2000 and 2010 for the following 5 key areas: Timeframes Personnel involved Documentation Training Monitoring and evaluation Conclusions have been made from the comparison between the 2000 and the newly developed 2010 recruitment and selection policies and procedures. Recommendations have been made for changes to the 2010 policies and procedures to improve the newly developed recruitment and selection policies and procedures at Healthcare United. 4. Analysis and Review: Healthcare United 2000 and 2010 Recruitment and Selection Policies and Procedures The following is the analysis and review of 2000 and 2010 recruitment and selection policies and procedures: Key Area 2000 2010 Timeframe The whole selection process from: analyse the vacant position position description lodge an advertisement short-list applicants interview preparation interview applicants reference checks Total: 35 to 51 days The whole selection process from: analyse the vacant position position description lodge an advertisement short-list applicants interview preparation interview applicants reference checks Total: 14 to 21 days maximum. Personnel Involved HR department will assume major responsibility for the recruitment and selection of staff, the training of required personnel and supporting documentation. Managers will support the managers in role. Managers will assume major responsibility for the recruitment and selection of staff, the training of required personnel and supporting documentation. HR department will support the managers in role. Documentation All vacant and new positions will be advertised internally and externally for ten working days unless special exemptions apply and be advertised online and in leading national newspaper. All positions must first be advertised internally for a minimum of ten working days in the HU newsletter before being advertised externally for a period of ten working days. Training HR department will hold the training for all new employees. Manager will hold the training for all new employees. Monitoring and Evaluation HR department will monitor and evaluate each new employee about their work performance. Managers will monitor and evaluate each new employee and report it to HR department about their work performance. It can be noted from both the 2000 and 2010 Healthcare United’s recruitment and selection policy and procedures make no reference to all relevant legislation for the recruitment and selection processes. However 2010 policy and procedures briefly mention that Healthcare United is an equal employment opportunity (EEO) employer. 5. Conclusions and Recommendations 5. 1 Conclusions It can be concluded from the analysis and review of 2000 ; 2010 Healthcare United policies and procedures for recruitment and selection processes that 2010 policies and procedures are superior to those of 2000 in all key areas in term of efficiency and effectiveness of the recruitment and selection processes. For example, 2010 policy and procedure envisage a timeframe of maximum 3 weeks which is for efficient in selecting the best candidate when compared to the 2000 policy and procedures which specify selection processes requiring 35-51 days. Also, 2000 policy and procedure require participant of a large number of HR personnel when compare to 2010 where only the department managers are principally involved with the HR a support role only at all stages of recruitment and selection processes. 5. 2 Recommendations It is recommended that the newly develop 2010 policies and procedures for recruitment and selection should be adopted by Healthcare United for its recruitment and selection processes for future employment needs. However, the 2010 policies and procedures should include the provisions of legislative Acts, such as Anti- discrimination and the latest individual relation laws and regulations in addition to the EEO laws already included for the recruitment and selection processes.

How to Get Results from Email Marketing with Kim Courvoisier [PODCAST]

How to Get Results from Email Marketing with Kim Courvoisier [PODCAST] How’s your email marketing going? As one of the most effective ways to reach your audience, your outgoing emails are something to focus on this year. If you aren’t sure how to handle this essential part of your marketing strategy, you’re not alone! Getting it all under control can lead to more opens, clicks and conversions, so you’re not going to want to miss this episode. Today’s guest, Kim Courvoisier, is the director of content marketing and social media at Campaign Monitor. One of her specialties is designing successful email marketing campaigns, and today she is going to share her wisdom with all of us. If you’re hoping to build traffic and increase conversions, you’re in for a treat. Some of the topics you’ll hear about include: Information about Campaign Monitor and what Kim does there. Some great email list-building tactics that you can put into practice, what to focus on first, and why email blasts are a thing of the past. How to boost the chances that your target audience will open your emails and make a great first impression with your subject lines. Why personalized content and videos are important when your goal is to generate more clicks. An example of what the workflow looks like when creating email campaigns and how to keep your team organized as you carry it out. Powered by PodcastMotor Actionable Content Marketing powered by By 00:00/00:00 1x 100 > Download file Subscribe on iTunes Leave Review Share

Sinaloa Cartel Essays

Sinaloa Cartel Essays Sinaloa Cartel Paper Sinaloa Cartel Paper This organization is one of the major drug smuggling cartels in Mexico as it operates in Sinaloa and Chihuahua. Joaqin Guzman was believed to be the head of this cartel. It is involved in the smuggling and distribution of illegal substances and narcotics in the United States of America. The cocaine is smuggled from Latin America to Mexico from where it is transported to the United States of America. The Cali and Medellin cartels are also reported to be providing assistance and logistics support to the Sinaloa cartel. The cartel has also linked itself with the Juarez cartel as an alliance to counter the threat posed by the Gulf and Tijuana cartels. During the 1980s, the drug cartel was the largest drug trafficking organization in Mexico (Cook, 78). It has used innovative methods like using tunnels to smuggle narcotics across the border between the United States and Mexico. Hector Palma became the head of the cartel after the arrest of Guzman. The group also operates the Los Negros which is a paramilitary outfit that is used to counter the Gulf Cartel’s Los Zetas. This group is run by Edgar Valdez. It has been involved in carrying out assassinations and decapitations of its rivals and law enforcement agents. Nuevo Laredo, Acapulco, and Guerrero have been the center of the drug wars between the rival cartels (Cook, 78). Numerous people have been killed in these clashes. The Sinaloa cartel has been targeted by the Mexican army as part of the program to fight drug cartels. Tijuana Cartel This cartel operates in the Northwestern parts of Mexico. It has been considered as a violent and large criminal organization. Ramon Eduardo Felix was the founder of this drug cartel. Brutal acts of violence are a feature of the drug cartel as demonstrated in the murder of eighteen people in Ensenada in September 1998 (Cook, 82). This cartel was one of the largest organized crime groups in Mexico but has run into troubles because of confrontations with the Mexican government. Gulf Cartel The Gulf Cartel is one of the major drug cartels in Mexico which has been fighting against the Sinaloa Cartel. It has influence in the cities of Reynosa and Neuvo Laredo (Cook, 85). It is also a major transporter, smuggler, and distributor of cocaine and heroine. It has been known to use violent and brutal methods like decapitation to intimidate and kill opponents and law enforcement agents. The cartel is also believed to collect revenue from border smugglers and business organizations. These taxes ensure that no one will be struck if they are passing through their territory. It has also believed to be linked with kidnapping and extortion of local businessmen. As the Sinaloa Cartel moved into their territory, they deployed the Los Zetas which as a paramilitary organization. This consisted of ex Mexican army men. Fighting between these groups has resulted in heavy casualties as hundreds of people have been killed. The expertise and training of the Los Zetas has led to the development of a sophisticated and ruthless drug cartel.

What To Do if You Miss Your ACT Test

What To Do if You Miss Your ACT Test Maybe you were sick- you were up all night, feverish and full of aches - so when the morning of your test came around, you just werent up to testing. Or, perhaps you just didnt feel prepared. You hadnt taken the time to study for the ACT, so on the morning of the exam, you decided to miss your ACT test and figure it out later, even though you had already registered. What in the world do you do now? Its pretty simple, really. Youre going to apply for an ACT Test Date Change. ACT Test Date Change Procedures First, go to actstudent.org and log into your account.Once youre in your account, select Make changes to your registration.Follow the prompts to select a new test date, making note of the regular and late registration deadlines.If youre trying to change your test date and its already beyond the late registration period, then youll need to apply for Standby Testing. ACT Test Date Change Cost Although youve already paid the registration fee for the ACT or ACT Plus Writing test, youll have to pay the test date change fee. In addition, youll be charged the regular ACT registration fee for the new date, or, if you register late, the late registration fee as well. ACT Test Date Change Issues If you dont have access to your account for some reason- perhaps youre on a mountaintop with no WIFI- then contact ACT at 319-337-1270 to change your ACT test date. Make sure you have the following information in hand when you call so youre not scrambling down the mountain attempting to quickly locate your moms credit card at base camp: Your name exactly as it appears on the ID you will use when you go to take the testA credit cardYour addressThe test center where youd like to testThe test date on which youd like to test Get Ready for Your Next ACT Test Date Even though you didnt make it to the test center to take the ACT this time around, youll have another chance. Theres still plenty of time to do well on your college admissions exam. If you opted out of taking the ACT because you were unprepared, then take this additional time to prepare and study. There are several ways to get ready for the ACT exam without spending a fortune or months of time. Look into online resources, including sample test questions provided by the ACT.

Purchasing Power Parity and the Big Mac Index Essay

Purchasing Power Parity and the Big Mac Index - Essay Example On the other hand, a US Dollar has more purchasing power than a Pakistani or Indian Rupee. These differences are usually because of availability and demand for the goods amongst other factors. By taking an international measure and determining the cost for that measure in each of the two currencies and comparing them we can solve this problem. (McGuigan, 2008) This formula represents the exchange rate of one currency in relative terms to another currency. P1 is the price of an item in one currency while P2 is the price of the same item in another currency (Investopedia, 2008). Although according to this theory, the relative prices for a same product should be equal in two different locations. However we rarely see this happen. This theory doesn't even hold true in areas inside a city. For example in a high end posh area of a city might sell the same product at a much higher rate than the shop set up in a low end area. This brings us to the most popular example of purchasing power parity, the Big Max Index. Calculated by the Economist Magazine, the Big Mac index is used to find the exchange rate to determine the value of other items. Since McDonalds is virtually in every country, this index is readily applicable. All we need is the price of Big Mac in the two countries we need to find the exchange rate of. For example a Big Mac in US costs around $4 while a Big Mac in India costs Rupees 200 thus the index will be $1 equivalent to Rs. 50. This index is used further to get an idea of the actual exchange rate in the market and to determine the relative value of other items. (McGuigan, 2008) The main use of the index is to find the GDP and hence the standard of living of the people in a certain location. When we are determining the Gross Domestic Product of a country, a fall in the value of the currency relative to another base currency, will make the GDP fall by the same value. Taking the same example of the Indian Rupee and the US Dollar, a fall in the Rupee by 50%, will force the GDP expressed in US dollars to drop to 50%. This piece of information does not reflect true picture of the situation since the devaluation of the Indian currency maybe due to the international trade issues. However when we look at each day's exchange rates of the Dollar to the Rupee, we see fluctuations coming each day. But when we use the Big Mac index, these fluctuations are not reflected into the price of Big Mac each day. The price of the Big Mac remains to be Rs. 200 for quite a while even though the value of Dollar is increasing. Purchasing Power Parity - Analysis When we talk about the long-run, the purchasing power parity theory tells us that differences in the prices of the items in different countries are not sustainable as forces acting in the market place will equalize prices between countries and change exchange rates in doing so. Consider an example of a person who finds that the price of tomatoes is $5 lesser in another state. Traveling to the other state will cost the person $50 in fuel, thus just to save $5, this trip will incur a loss to the person. But when you consider bulk purchase this scenario comes out to be completely

Macroeconomic Convergence, Financial Development and Economic Growth Coursework

Macroeconomic Convergence, Financial Development and Economic Growth - Coursework Example The theory of absolute convergence states that the growth level of countries initially varies due to the difference in their levels of capital. The second theory of conditional convergence states that each country has a steady state and they converge to their own level of the steady state. The paper focuses on the effect of convergence on China and the resultant financial development and economic growth in this country. Deep-down analysis of the fact that poor countries can catch up to the rich countries through the increase in the average rates of growth has been carried on for a proper understanding of this topic. The investigation of the way in which the financial development and economic growth of China helped it to reach the position equivalent to a developed country is considered for the purpose of review. The Solow swan model and laws of diminishing marginal utility are used to help in the process of interpretation of the topic in a simple and easy manner. The empirical evidence is laid down in the paper along with charts to facilitate the process of understanding. The idea of catch-up-effect or convergence in economics is based on the hypothesis that the per capita income of the poorer economies will tend to grow at a much faster rate than the richer ones. The resultant factor is the convergence of both the economies in terms of the per capita income. The financial functions control the investment and saving decisions, technological innovations and therefore economic growth (Shahbaz, Khan and Tahir, 2013). Classical theories: The Ricardian theory of production and growth are related to the law of variable proportion. The law states that if any factor of production is increased while keeping the other same with no technological changes, there can be an increase in the output but in diminishing rate. This increased output eventually approaches towards zero.

Reasons for College Transfer Personal Statement Example | Topics and Well Written Essays - 500 words - 13

Reasons for College Transfer - Personal Statement Example I transferred because I was interested in changing my majors. Initially, I used to do a course in social science, but I felt it was not appropriate for me. While still in high school, I became interested in business, and I made my mind to take a career in entrepreneurship. However, after finishing high school, I could not take any course in business because of some college restrictions on the number of students enrolling for the courses. Thus, I was forced to take a social science course. Later, I realized it was still possible to major in business, but my former colleagues could not offer the courses that I considered appropriate. Because I had entrepreneurship in my heart, I thought I would never be satisfied with a career in social science. Therefore, I decided to transfer in order to do what I liked. Third, I transferred because I did not want to do an online distance learning course. Although some online distance learning courses are offered by reputable institutions, their accreditation system is not credible. When one completes an online course via distance learning, most employers do not recognize the qualifications, making it almost impossible for an individual to secure a relevant job. For instance, in my native country, higher education institutions and the government do not recognize academic certificates offered and accredited via online means. Because I wanted to avoid such inconveniences, I decided to transfer. In addition, I transferred because I wanted to study in a reputable institution that could increase my prospects of securing employment in some of the U.S. multinationals.

Investing in foreign hospitality industry in Switzerland Research Paper

Investing in foreign hospitality industry in Switzerland - Research Paper Example Swiss Statistics observes that the uncountable benefit has attracted more than 6,500 international foreign companies that are currently located in Switzerland. It has an attractive market, offers unique production skills, and serves as a gateway to Europe. It is strategically located at the centre of Europe, which ensures easy accessibility of all European markets. It is referred to as the centre of competitiveness in Europe, as it plays an important function in financial markets internationally. It is also the center for many international organizations like World Trade Organization, WHO and UN, among others. Therefore, the hotel industry can do well here as there are many potential customers who have to eat and spend in hotels. Presence of international trading companies, law firms, and insurance companies, freight forwarding companies, security firms and surveillance firms certify Switzerland as a true global business center. Switzerland has greatly improved over the past years as an investment center. It continually enhances foreign and domestic investments through improvement of circumstances and conditions. Expansion of Mirvac group of hotels to Switzerland will improve the company’s reputation and image. Switzerland is an international country and presence of these hotels will ensure its loyal customers get their services, away from home. It will also make it be recognized internationally, as many foreigners come here. Therefore, it will market it internationally, and hence, investing in other countries will also be easy. Investing in Switzerland is therefore an important strategy for the company’s future prospects.... Investing in Switzerland is therefore an important strategy for the company’s future prospects. Current Global Trends Globalization has had various effects on the industry of hospitality. The positive impacts are exposure to diverse cultures, large market, economy development, technology advancement, promotion of creativity, increased job opportunities, development of travel industry, and availability of international services. Exposure to different cultures will help managers in the hospitality industry to learn different cultures as they interact with people from different walks of life. Globalization has increased customer base, as people travel for businesses and holiday, health and other purposes (Swiss Statistics, 2000). This increases the market for the industry of hospitality, with major income from international visitors. Visitors from various cultures, cuisines, customs and languages ensure variety of services that meet their needs. This greatly improves the hospital ity industry, and Mirvac Group of hotels will reap this benefit. Globalization also has negative effects on the hospitality industry like language barrier, cultural barrier, disasters or events in other countries, seasonal environment, bad habits, and crime rate increase. Though these may be a barrier to the hotel investment in Switzerland, the management should still invest here but employ people with wide language and cultural knowledge. These employees will effectively handle and serve different people from different cultural and language backgrounds. PESTLED Analysis of Switzerland Political System The tri level political system in Switzerland is very effective, because county and state governments are highly controlled. They are very understanding situation as well as

Analyze the case and answer the questions Study Example | Topics and Well Written Essays - 250 words

Analyze the and answer the questions - Case Study Example The level of hemoglobin of a patient who is suffering from lymphocytosis is likely to drop to about 7.4g/dL. This means that the red blood cell count may be reduced if anemia is present secondary to bone marrow infiltration with cancer cells. The level of platelets of a patient that has ALL will be low. The symptoms include pitting edema, petechia, bone pain, generalized weakness and anemia. There are numerous pains that are associated Acute lymphoblastic leukemia which include excessive brusing, joint pain, bome pain, enlarged lymp nodes and swelling of stoamch. (Johannes, 2010). The treatment of lymphocytosis depended on the type of illness. The various causes of lymphocytosis may be used to determine the treat the type of lymphocytosis. The basic medication is chemotherapy and radiation therapy. The aim of this is to kill all the tumor cells. For pediatric Acute Lymphoblastic Leukemia, this patient was given antibiotic incase he is

Investing in foreign hospitality industry in Switzerland Research Paper

Investing in foreign hospitality industry in Switzerland - Research Paper Example Swiss Statistics observes that the uncountable benefit has attracted more than 6,500 international foreign companies that are currently located in Switzerland. It has an attractive market, offers unique production skills, and serves as a gateway to Europe. It is strategically located at the centre of Europe, which ensures easy accessibility of all European markets. It is referred to as the centre of competitiveness in Europe, as it plays an important function in financial markets internationally. It is also the center for many international organizations like World Trade Organization, WHO and UN, among others. Therefore, the hotel industry can do well here as there are many potential customers who have to eat and spend in hotels. Presence of international trading companies, law firms, and insurance companies, freight forwarding companies, security firms and surveillance firms certify Switzerland as a true global business center. Switzerland has greatly improved over the past years as an investment center. It continually enhances foreign and domestic investments through improvement of circumstances and conditions. Expansion of Mirvac group of hotels to Switzerland will improve the company’s reputation and image. Switzerland is an international country and presence of these hotels will ensure its loyal customers get their services, away from home. It will also make it be recognized internationally, as many foreigners come here. Therefore, it will market it internationally, and hence, investing in other countries will also be easy. Investing in Switzerland is therefore an important strategy for the company’s future prospects.... Investing in Switzerland is therefore an important strategy for the company’s future prospects. Current Global Trends Globalization has had various effects on the industry of hospitality. The positive impacts are exposure to diverse cultures, large market, economy development, technology advancement, promotion of creativity, increased job opportunities, development of travel industry, and availability of international services. Exposure to different cultures will help managers in the hospitality industry to learn different cultures as they interact with people from different walks of life. Globalization has increased customer base, as people travel for businesses and holiday, health and other purposes (Swiss Statistics, 2000). This increases the market for the industry of hospitality, with major income from international visitors. Visitors from various cultures, cuisines, customs and languages ensure variety of services that meet their needs. This greatly improves the hospital ity industry, and Mirvac Group of hotels will reap this benefit. Globalization also has negative effects on the hospitality industry like language barrier, cultural barrier, disasters or events in other countries, seasonal environment, bad habits, and crime rate increase. Though these may be a barrier to the hotel investment in Switzerland, the management should still invest here but employ people with wide language and cultural knowledge. These employees will effectively handle and serve different people from different cultural and language backgrounds. PESTLED Analysis of Switzerland Political System The tri level political system in Switzerland is very effective, because county and state governments are highly controlled. They are very understanding situation as well as

Testing Drugs On Animals Essay Example | Topics and Well Written Essays - 1000 words

Testing Drugs On Animals - Essay Example The American Medical Association has stated that it believes that research involving animals is essential to maintaining and improving the health of human beings. They point out that all advances in medical science in the 20th century, from antibiotics to organ transplants, has been achieved either directly or indirectly through the use of animals in laboratory experiments. Arguments for animal experimentation may question the morality, necessity, and validity of these studies. The moral issue on animal experimentations concerns the need to protect human life and to improve the quality of life. The gains in human health and well being outweigh the cost in animal suffering which nonetheless should be kept to a minimum, in this viewpoint. It would be immoral to conduct such tests on humans, and so animals serve as our stand-ins for many kinds of testing and research. Those who support animal testing may care deeply about animals but don't place them on an equal status with humans. Research on animals may be deemed necessary for a variety of reasons: to develop vaccines and treatments and cures for diseases, to ensure that new products are safe to use. Such as making sure that they won't blind us, burn our skin, or even kill us and to help students, especially prospective doctors, veterinarians, and so on, learn their way around a body. Animals do make good research subjects for many purposes and research on them can tell us a great deal about ourselves. Animals are, in many ways, biologically similar to humans and are susceptible to many of the same health problems. Some species may serve as particularly good models for certain aspects of human health or physiology. Much of what we know about the immune system, for example, has come from studies with mice, and much of what we know about the cardiovascular system has come from studies with dogs. Many heart surgery techniques, such as coronary bypass surgery, artificial heart valve insertion, and pacemaker implants, were studied first in dogs before being used in people. (Jean Swingle Greek, DVM and C. Ray Greek, MD) Animals may make even better research subjects than humans in some regards. Furthermore, scientists can control certain aspects of an animal's environment, diet, temperature, lighting, and so on, more easily than would be possible with people. Supporters of the use of animals in research argue that alternative methods can't fully replace the use of animals, and may never do so. Neither cells grown outside a body nor computer programs can predict the complex interactions that occur in an entire living system. Countless medical treatments, techniques, and technologies have come about, at least in part, through animal experimentation. The development of immunization against such diseases as polio, diphtheria, mumps, measles, rubella, pertussis, and hepatitis all involved research on animals, as did the discovery of insulin and the study of diabetes. Animal research also has played a part in the development of organ transplantation, hip replacement, chemotherapy, cardiac pacemakers, coro nary bypass surgery, ongoing efforts to understand and treat AIDS and Alzheimer's disease, and more. Arguments against animal testing may also question the morality, the necessity, or the validity of these studies. That is, whether we have the right to perform such

PROJECT ON CUSTOMER RELATIONSHIP MANAGEMENT WITH RELIGARE SECURITIES LTD Essay Example for Free

PROJECT ON CUSTOMER RELATIONSHIP MANAGEMENT WITH RELIGARE SECURITIES LTD Essay The company can then use the information to learn about the behavior of its customers and improve the way it does a business. It can look at recurring complaints from multiple customers to solve a problem which would otherwise go unchecked with a normal formats and management system of the company. The main objective of my project is to find effective solution for the Customer Relationship Management and accordingly increase the credibility and profitability of the company. This study is more related to consumer behavior and perception about the facilities and convenience provided by the company, Customer Satisfaction is emphasized in this management. o Helping an enterprise to enable its marketing departments to identify and target their best customers, manage marketing campaigns with clear goals and objectives, and generate quality leads for the sales team. Assisting the organization to improve telesales, account, and sales management by optimizing information shared by multiple employees, and streamlining existing processes (for example, taking orders using mobile devices) o Allowing the formation of individualized relationships with customers, with the aim of improving customer satisfaction and maximizing profits; identifying the most profitable customers and providing them the highest level of service. o Providing employees with the information and processes necessary to know their customers, understand their needs, and effectively build relationships between the company, its customer base, and distribution partners. CHAPTER 2. OBJECTIVE OF THE STUDY OBJECTIVES OF THE PROJECT A. Title of the project: Customer Relationship Management (CRM) with Religare Securities B. Objective of the Study: The objective of the project was to analyze „Effective Customer Relationship Management‟ for Religare Securities Ltd., Pune for that we have to understand current CRM System and Services provided from the company and its effect on Customer Needs, Satisfaction Level, their response and emotions. The objective of this study to analyze existing customer satisfaction as those customers are the key sources to new customers with respect to the performance, sales efforts and sales service. As the company stands second in India in aspect of turnover after Kotak Mahindra Securities, it‟s clear that it has very strong Customer Relationship Management System and perfect people to handle it properly for the benefit of customers and company as well. Actual and personal meeting with existing customers and employees has brought me to the reality of the effectiveness of the system and their success. For analyzing the same factor I staked my whole duration of the project and simultaneously for internal study and market watch and other group assignments. Questionnaire is based on the existing services and the satisfaction level of the existing customers which includes questions like Name, Age, Gender, Income, Investment Frequency, feedback about services which they are provided like conformation, calls, suggestions, solutions on stuck money like dead investment and all. On an average all the customers are happy with the company and look forward to the growth of it. C. Scope of the study: Scope the this study is it will assist Religare to get its own Customer Relationship Management system mirror well and it will get all the important things before eyes to apply all the possible ways to provide a superb service to the customers and accordingly make them loyal and retain them long lasting and also to get new customers to be served. Scopes can be stated in few points as follows. o Maintain current / existing customers. o Achieve new potential customers. o Retain all the customers. o Profitability Increment o Reputation and credibility Increment, etc. The heart of CRM is not being customer centric but rather to use customer profitability as a driver for decision making and action. Before exploring this assertion, it is useful to review the process of resource allocation as it is practiced in most organizations. The budget process largely consists of an extrapolation of the past. Resource constraints pit function against function with back room deals that are based on internal politics versus the marketplace. This decision process has little insight as to what is working and what is not working (as it applies to the marketplace) or for that matter why? Without insight relative to cause and effect, the organization has no choice but to follow intuition and anecdote. It is analogous to the story about the marketing VP who admitted that half the advertising budget was wasted; the problem was he did not know which half. CHAPTER 3. PROFILE OF THE COMPANY Profile of company Religare Enterprises Limited (REL): Religare, a Ranbaxy promoter group company, is one of the leading integrated financial services institutions of India. The company offers a large and diverse bouquet of services ranging from equities, commodities, insurance broking, to wealth advisory, portfolio management services, personal finance services, Investment banking and institutional broking services. The services are broadly clubbed across three key business verticals- Retail, Wealth management and the Institutional spectrum. Religare Enterprises Limited is the holding company for all its businesses, structured and being operated through various subsidiaries. Religare‟s retail network spreads across the length and breadth of the country with its presence through more than 1,217 locations across more than 392 cities and towns. Having spread itself fairly well across the country and with the promise of not resting on its laurels, it has also aggressively started eyeing global geographies Religare Enterprises Limited (REL) is one of the leading integrated financial services groups of India. REL‟s businesses are broadly clubbed across three key verticals, the Retail Institutional and Wealth spectrums, catering to a diverse and wide base of clients. The vision is to build Religare as a globally trusted brand in the financial services domain and present it as the „Inv estment Gateway of India‟. All employees of the group guided by an experienced and professional management team are committed to providing financial care, backed by the core values of diligence and transparency. REL offers a multitude of investment options and a diverse bouquet of financial services with its pan India reach in more than 1800 locations across more than 490 cities and towns. REL operates globally following its acquisition of London‟s oldest brokerage and investment firm, Hichens, Harrison and Co. plc. With a view to expand, diversify and introduce offerings benchmarked against global best practices, Religare operates its Life Insurance business in partnership with the global major- AEGON. For its wealth management business Religare has partnered with Australia based financial services major- Macquarie. Religare has also partnered with Vistaar Entertainment to launch India‟s first SEBI approved Film Fund offering a unique alternative asset class of investments. Religare Securities Limited (RSL), a 100% subsidiary of Religare Enterprises Limited is a leading equity and securities firm in India. The company currently handles sizeable volumes traded on NSE and in the realm of online trading and investments; it currently holds a reasonable share of the market. The major activities and offerings of the company today are Equity Broking, Depository Participant Services, Portfolio Management Services, International Advisory Fund Management Services, Institutional Broking and Research Services. To broaden the gamut of services offered to its investors, the company offers an online investment portal armed with a host of revolutionary features. o RSL is a member of the National Stock Exchange of India, Bombay Stock Exchange of India, Depository Participant with National Securities Depository Limited and Central Depository Services (I) Limited, and is a SEBI approved Portfolio Manager. o Religare has been constantly innovating in terms of product and services and to offer such incisive services to specific user segments it has also started the NRI, FII, HNI and Corporate Servicing groups. These groups take all the portfolio investment decisions depending upon a client‟s risk / return parameter. o Religare has a very credible Research and Analysis division, which not only caters to the need of our Institutional clientele, but also gives their valuable inputs to investment dealers. Trading in Equities with Religare truly empowers you for your investment needs. We ensure you have superlative trading experience through – ï‚ · A highly process driven, delight approach ï‚ · Powerful Research Analytics and ï‚ · One of the „best-class‟ dealing rooms Further, Religare also has one the largest retail networks, with its presence in more than 1800* locations across more than 490* cities and towns. This means, you can walk into any of these branches and connect to our highly skilled and dedicated relationship managers to get the best services. The Religare Edge o Pan India footprint o Powerful research and analytics supported by a pool of highly skilled research analysts o Ethical business practices o Single window for all investment needs through your unique CRN Religare Enterprise Limited, through its subsidiaries, offers a range of integrated financial products and services to retail inventors, high net worth individuals, and corporate and institutional clients in India. It operates in three divisions: Retail Spectrum, Wealth Spectrum, and Institutional Spectrum. The Retail Spectrum division offers equity brokerage, commodities brokerage, personal financial services, including insurance brokerage and mutual fund distribution; internet trading; loans against shares; and personal loans. The Wealth Spectrum division provides portfolio management services, wealth advisory services, and private client equity services, such as international equity services. The company was formerly known as Religare Enterprises Private Limited and changed its name to Religare Enterprises Limited in July 2006. The company was incorporated in 1984 and is based in New Delhi, India. Industry Profile 19 Industry Profile While regulation and reforms have made major improvements in the quality of the equity markets in India, its rapid growth and development are largely due to strong and efficient market intermediation. The robustness of the Indian markets today is attributable to a healthy blend of the quality of market Structure and efficient intermediation. Even as several countries are instituting procedures to commence. Equity derivative markets, India ranks amongst the top five countries globally in this segment, in less than five years of its introduction. This is an example of the proactive and progressive nature of the Indian brokerage industry. In the last decade, the Indian brokerage industry has undergone a dramatic transformation. From being made of close groups, the broking industry today is one of the most transparent and compliance oriented businesses. Long settlement cycles and large scale bad deliveries are a thing of the past with the advent of T+2 (Trading day + 2 days) settlement cycle and dematerialization. Large and fixed commissions have been replaced by wafer thin margins, with competition driving down the brokerage fee, in some cases, to a few basis points. 20 There have also been major changes in the way business is conducted. Technology has emerged as the key driver of business and investment advice has become research based. At the same time, adherence to regulation and compliance has vastly increased. The scope of services have enhanced from being equity products to a wide range of financial services. Investor protection has assumed significance, and so has providing them with education and awareness. Greater need for capitalization has induced several firms to access the capital market; foreign firms are showing increasing interest in taking equity stakes in domestic broking firms. Major developments in equity brokerage industry in India: 1. Corporate memberships There is a growing surge of corporate memberships (92% in NSE and 75% in BSE), and the scope of functioning of the brokerage firms has transformed from that of being a family run business to that of professional organized function that lays greater emphasis on observance of market principles and best practices. With proliferation of new markets and products, corporate nature of the memberships is enabling broking firms to expand the realm of their operations into other exchanges as also other product offerings. Memberships range from cash market to derivatives to commodities and a few broking firms are making forays into obtaining memberships in exchanges outside the country subject to their availability and eligibility. 21 2. Wider product offerings The product offerings of brokerage firms today go much beyond the traditional trading of equities. A typical brokerage firm today offers trading in equities and derivatives, most probably commodities futures, exchange traded funds, distributes mutual funds and insurance and also offers personal loans for housing, consumptions and other related loans, offers portfolio management services, and some even go to the extent of creating niche services such as a brokerage firm offering art advisory services. In the background of growing opportunities for investors to invest in India as also abroad, the range of products and services will widen further. In the offing will be interesting opportunities that might arise in the exchange enabled corporate bond trading, soon after its commencement and futures trading that might be introduced in the near future in the areas of interest rates and Indian currency. 22 3. Greater reliance on research Client advising in India has graduated from personal insights, market tips to becoming extensively research oriented and governed by fundamentals and technical factors. Vast progress has been made in developing company research and refining methods in technical and fundamental analysis. The research and advice are made online giving ready and real time access to market research for investors and clients, thus making research important brand equity for the brokerage firms. 4. Accessing equity capital markets Access to reliable financial resources has been one of the major constraints faced by the equity brokerage industry in India since long. Since the banking system is not fully integrated with the securities markets, brokerage firms face limitations in raising financial resources for business and expansion. With buoyancy of the stock markets and the rising prospects of several well organized broking firms, important opportunity to access capital markets for resource mobilization has become available. The recent past witnessed several leading brokerage firms accessing capital markets for financial resources with success. 23 5. Foreign collaborations and joint ventures The way the brokerage industry is run and the manner in which several of them pursued growth and development attracted foreign financial institutions and investment banks to buy stakes in domestic brokerage firms, paving the way for stronger brokerage entities and possible scope for consolidation in the future. Foreign firms picked up stake in some of the leading brokerage firms, which might lead to creating of greater interest in investing in brokerage firms by entities in India and abroad. 6. Specialized services/niche broking While supermarkets approach are adopted in general by broking firms, there are some which are creating niche services that attract a particular client group such as day traders, arbitrage trading, investing in small cap stocks etc, and providing complete range of research and other support to back up this function. 7. Online broking Several brokers are extending benefits of online trading through creation of separate windows. Some others have dedicated online broking portals. Emergence of online broking enabled reduction in transaction costs and costs of trading. Keen competition has emerged in online broking services, with some of these offering trading services at the cost of a few basis points or costs which are fixed in nature irrespective of the volume of 24 trading conducted. A wide range of incentives are being created and offered by online brokerage firms to attract larger number of clients. 8. Compliance oriented With stringent regulatory norms in operation, broking industry is giving greater emphasis on regulatory compliance and observance of market principles and codes of conduct. Many brokerage firms are investing time, money and resources to create efficient and effective compliance and reporting systems that will help them in avoiding costly mistakes and possible market abuses. Brokerage firms now have a compliance officer who is responsible for all compliance related aspects and for interacting with clients and other stake holders on aspects of regulation and compliance. 9. Focus on training and skill sets Brokerage firms are giving importance and significance to aspects such as training on skill sets that could prove to be beneficial in the long run. With the nature of markets and products becoming more complex, it becomes imperative for the broking firms to keep their staff continuously updated with latest development in practices and procedures. Moreover, it is mandated for certain types of dealers/brokers to seek specific certification and examinations that will make them eligible to carry business or trade. Greater emphasis on aspects such as research and analysis is giving scope 25 for in-depth training and skills sets on topics such as trading programs, valuations, economic and financial forecasting and company research. 10. From owners to traders A fundamental change that has taken place in the equity brokerage industry, which is a global trend as well, is the transformation of broking from owners of the stock exchange to traders of the stock market. Demutualization and corporatization of stock exchanges bifurcated the ownership and trading rights with brokers vested only with the later and ownership being widely distributed. Demutualization is providing balanced welfare gains to both the stock exchanges and the members with the former being able to run as corporations and the latter being able to avoid conflict of interests that sometimes came as a major deterrent for the long term growth of the industry. Emerging challenges and outlook for the brokerage industry .Brokerage firms in India made much progress in pursuing growth and building professionalism in operations. Given the nature of the brokerage industry being very dynamic, changes could be rapid and so as the challenges that emerge from time to time. A brief description on some of the prospects and challenges of the brokerage firms are discussed below. 26 11. Fragmentation Indian brokerage industry is highly fragmented. Numerous small firms operate in this space. Given the growing importance of technology in operations and increasing emphasis on regulatory compliance, smaller firms might find it constrained to make right type of investments that will help in business growth and promotion of investor interests. 12. Capital Adequacy Capital adequacy has emerged as an important determinant that governs the scope of business in the financial sector. Current requirements stipulation capital adequacy in regard to trading exposure, but in future more tighter norms of capital adequacy might come into force as a part of the prudential norms in the financial sector. In this background, it becomes imperative for the brokerage firms to focus on raising capital resources that will enable to give continuous thrust and focus on business growth. 13. Global Opportunities Broking in the future will increasingly become international in character with the stock markets being open for domestic and international investors including institutions and individuals, as also opportunities for investing abroad. Keeping abreast with developments in international markets as also familiarization with global standards in broking operations and assimilating major practices and procedures will become relevant for the domestic brokerage firms. 27 14. Opportunities from regional finance Regional economic integration such as that under the European Union and the ASEAN have greatly benefited businesses in the individual countries with cross border opportunities that helped to expand the scope and significance of the business. Initial measures to promote South Asian economic integration is being made by governments in the region first at the political level to be followed up in regard to financial markets. South Asian economic integration will provide greater opportunities for broking firms in India to pursue cross border business. In view of several of common features prevailing in the markets, it would be easier to make progress in this regard. 15. Product Dynamics As domestic finance matures and greater flow of cross border flows continue, new market segments will come into force, which could benefit the domestic brokerage firms, if they are well prepared. For instance, in the last three to four years, brokerage firms had newer opportunities in the form of commodities futures, distribution of insurance products, wealth management, mutual funds etc, and as the market momentum continues, broking firms will have an opportunity to introduce a wider number of products. 28 16. Competition from foreign firms Surging markets and growing opportunities will attract a number of international firms that will increase the pace of competition. Global firms with higher levels of capital, expertise and market experience will bring dramatic changes in the brokerage industry space which the local firms should be able to absorb and compete. Domestic broking firms should always give due focus to emerging trends in competition and prepare accordingly. 17. Investor Protection Issues of investor interest and protection will assume centre stage. Firms found not having suitable infrastructure and processes to ensure investor safety and protection will encounter constraints from regulation as also class action suits that investors might bring against erring firms. The nature of penalties and punitive damages would become more severe. It is important for brokerage firms to establish strong and streamlined systems and procedures for ensuring investor safety and protection. 29 Chapter 4. Literature Review Literature Review Historical Background: Customer relationship management (CRM), a concept that has been around since the mid 90s, has its roots in the technology of sales automation and call center operations. At that time, it was thought that merging the customer data from the field (sales) with the call center interactions would result in more informed interactions with the customer. The concept resonated with user organizations and soon mergers and acquisitions created a host of software vendors all claiming to have an integrated set of capabilities that became known as CRM. On a parallel track, Internet-based tools such as e-commerce, Internet marketing, personalization, and self-help were evolving. These products competed outside of the CRM sphere due to the newness of the technology, and they were referred to as e-business. When the concepts of CRM and e-business melded together there was a short period of e-madness where vendors talked about eCRM and e-everything. There are still vestiges of this transition in the industry such as essentially using e-business to add value to vendors and referring to it as partner relationship management (PRM) or providing tools for employees and referring to it as employee relationship management (ERM). 31 Similarly, enterprise resource planning (ERP) vendors realized that the 360-degree view of the customer has to include transaction data, so they have likewise developed an integrated package with CRM capabilities. Thus from a technology perspective CRM consists of a set of applications that address the needs of customer-facing functions that in turn feed a common database that is supported by business analytics. Each vendor has variations on this theme. On the other hands, CRM can be defined as a process or methodology used to learn more about customers‟ needs and behaviors in order to manage and develop stronger relationships in an organized way with them. 32 Components of CRM: 1. Contact an Account Management: Relevant data for customer profile is captured with the help of the software. Necessary information is captured from prospective customers. CRM system stores data in common customer database. The database integrates customer account information and presents it in desirable format to the company. The data is used for sales, marketing, services and other applications. 33 2. Sales: Sales process management follows a customized sales methodology with specific sales policies and procedures. Sales activities include – Product information, Product configuration, sales prospectus and sales quote generation. CRM also provide the history of customer account so that the sales call can be scheduled accordingly. 3. Marketing and fulfillment: CRM helps the professionals in product marketing, target marketing, relationship marketing and campaign management. By analyzing customer and business value of direct marketing can be estimated. CRM also helps in customer retention, behavior prediction, channel optimization, personalization. Customer response and requests can be quickly scheduled and hence sales contacts. 34 4. Customer Service and support: CRM system provides service representatives with adequate access to customer database. It also helps to create, assign and manage the service requests by customers. Calling format is designed to route customer calls to respective attendants as per the skills and authority to handle special cases. Help desk system is developed to help customer service representative to help customers who face problems with product or service to resolve it. Web-based Self Service means help customer to access personalized information at company website. 5. Retention and loyalty programs: The primary objective of CRM is to enhance and optimize customer retention and loyalty. CRM systems are also useful in determining most loyal and profitable customers and reward. 35 The essential link between Marketing, Sales and Customer Service: Too often, the three key functions that directly affect customers -Marketing, Sales and Customer Service – operate independently of one another. This can create confusion and inconsistency in how you communicate and service your customers. For examples, marketing staff may come up with a price promotion. However, if that is not communicated to the sales team, the result could be incorrect billing, which may take time or resources from the customer to rectify and could create ill will and mistrust, making it seem like your company does not adhere to its word. 36 Similarly, if a salesperson makes a sale and gives certain guarantees to a customer but those are not communicated to the customer service team or even to the other sales team members, then the customer may fees as if the company is not standing behind its assurance. This can be particularly problematic if there is employee turnover and poor communication between or even departments. This „silo effect‟ – where information is between vertically in departments that may or may not communicate with each other- could actually damage your business. With comprehensive CRM system, however, customer communication is captured and housed in an accessible database, making the most current information available to anyone who needs it and has access to the system. By breaking through barriers between various business functions and making communication transparent, your company can act in a more consistent and unified fashion with its customers, instilling a greater level of trust and strengthening customer relationships. Religare Securities Limited (RSL) provides a host of financial services under one roof following a ONE STOP SHOP philosophy. It has a dedicated team of professionals to cater to the variety of services to Individuals, Corporate and Institutions. The team updates its clients with opportunities with a sense of competitive urgency and risk management. What‟s more, their special analysts design customized services for HNI and Institutions. 37 Over the years Religare Securities Ltd. has played a successful role in clients wealth creation. In the process Religare Securities Ltd. also refined itself, as an investment advisor and is poised to provide complete Investment Management Solutions to its valued clientele. The following is the product profile of the company. ï‚ · Equity Broking BSE and NSE ï‚ · Derivatives Futures and Options ï‚ · Internet Broking- Online Trading ï‚ · Commodities Trading NCDEX MCX ï‚ · Institutional Broking ï‚ · Depository Services NSDL CDSL ï‚ · Portfolio Management Services ï‚ · NRI Investments ï‚ · Initial Public Offerings (IPO) ï‚ · Mutual Fund Investment NEWS: Religare Securities bags LIPPER-STARMINE Award for Excellence in Research Mumbai, February 18, 2009: Religare Securities Limited a wholly owned subsidiary of Religare Enterprises Limited has been recently awarded the LIPPER-STARMINE broker award for Earnings Estimates in Midcap Research for 2008. The Lipper| StarMine Awards organized by Thomson Reuters, for Asset Management and sell-side broking Companies in India, were announced last week in Mumbai. The awards recognize analysts who are more accurate than their peers in forecasting earnings, awarding credit to those who demonstrate an ability to make accurate estimates earlier than their peers. On receiving the award, Mr. Amitabh Chakraborty, President (Equity), said, We are extremely proud to receive this award as a validation of our efforts in what was the most difficult and volatile year in stock market and corporate history. It is in these difficult times that the ability of a team to accurately estimate corporate earnings stands its truest test and we have succeeded in enabling our customers to make informed buy or sell recommendations in order to give above average returns to investors. 40 Equities What is equity? Funds brought into a business by its shareholders is called equity. It is a measure of a stake of a person or group of persons starting a business. What does investing in equity mean? When you buy a companys equity, you are in effect financing it, and being compensated with a stake in the business. You become part-owner of the company, entitled to dividends and other benefits that the company may announce, but without any guarantee of a return on your investments. Dematerialization What is Demat? Demat is a commonly used abbreviation of Dematerialisation, which is a process whereby securities like shares, debentures are converted from the material (paper documents) into electronic data and stored in the computers of an electronic Depository (SEE next page). You surrender material securities registered in your name to a Depository Participant (DP). These are then sent to the respective companies 41 who cancel them after dematerialization and credit your Depository Account with the DP. The securities on dematerialization appear as balances in the Depository Account. These balances are transferable like physical shares. If at a later date you wish to have these Demat securities converted back into paper certificates, the Depository can help to revive the paper shares. What is the procedure for the dematerialisation of securities? Check with a DP as to whether the securities you hold can be dematerialised. Then open an account with a DP and surrender the share certificates. What is a Depository? A Depository is a securities bank, where dematerialised physical securities are held in custody, and from where they can be traded. This facilitates faster, risk-free and low cost settlement. A Depository is akin to a bank and performs activities similar in nature. At present, there are two Depositories in India, National Securities Depository Limited (NSDL) and Central Depository Services (CDS). NSDL was the first Indian Depository. It was inaugurated in November 1996. NSDL was set up with an initial capital of Rs 124 crores, promoted by Industrial Development Bank of 42 India (IDBI), Unit Trust of India (UTI), National Stock Exchange of India Ltd. (NSEIL) and the State Bank of India (SBI). Who is a Depository Participant (DP)? NSDL carries out its activities through business partners Depository Participants (DPs), Issuing Corporates and their Registrars and Transfer Agents, Clearing Corporations/Clearing Houses. NSDL is electronically linked to each of these business partners via a satellite link through Very Small Aperture Terminals (VSATS). The entire integrated system (including the VSAT linkups and the software at NSDL and at each business partners end) has been named the NEST (National Electronic Settlement Transfer) system. The investor interacts with the Depository through a Depository Participant of NSDL. A DP can be a bank, financial institution, a custodian or a broker. 43 Chapter 5. Research Methodology 44 Research Methodology Research Design: Research design means adopting that type technique of research which is most suited for the research and study of the problem. For the study and the research of the problem proper material has to be selected and collected for the investigation. â€Å"A research design is the arrangement of conditions for collection and analysis of data in a manner that aims to combine relevance to the research purpose with economy in procedure.† Jahoda, deutish. Cook. In order to know about effectiveness of Customer Relationship Management in Religare Securities Ltd., it was necessary to interact with the customer. The sample taken comprised of respondents from Pune city. A questionnaire had to be designed to collect valuable information from the different customer groups. The questionnaire which was designed suitably to meet the objective of research work. 45 Nature of Research: In this project report I have undertaken quantitative type of study. Type of the questions: The questions in the questionnaire asked to the visiting customers of Religare Securities Ltd, Regional office in Pune, are Straight Forward and Limited Probing. Type of the Questionnaire: The questionnaire in this project report is straight forward and formalized. Type of Analysis: The analysis done in this particular project report is statistical. 46 Sources of Data: a. Primary Data: The Primary data are those data which are collected fresh and for the first time and thus happen to be original in character. The primary data that was collected through interview conducted in Regional Branch with daily visiting customers. The primary data sources include copies of questionnaire and data of their respective responses. b. Secondary Data: The secondary data are those which have already been collected by someone else and which have been passed through the statistical process. Secondary data was collected through company websites. Some of the web sites http://www.religaresecurities.com/ and some others like. 47 Chapter 6. Primary Data Collection 48 Primary Data Collection Research Technique: As the researcher, I adopted survey method as a research technique for this particular project report. Contact Method: I as a researcher interviewed the respondents by personal interview. Sampling Plan: a) Population: The population covered in this project report refers to the existing (Office Coming) customers of Regional Office, who have their trading and D‟mat A/c with Religare Securities Ltd. b) Sample Size The sample size undertaken by me for this particular project report is 100 respondents. 49 c) Sample Element The respondents contacted and interviewed in this project report are all from different domain some of them were Businessmen, High Net-worth Investors, Proprietors, even Students also invest in Share Market. d) Sample Extent As a researcher, I conducted this survey only for the customers in Regional Office of Religare Securities, Pune. e) Sample Duration The survey was undertaken from the 01st June, 2009 to 30th July, 2009 i.e. for two months. f) Research Instrument: Questionnaires containing both open ended and close ended questions were used as a research instrument in this particular project report. 50 Chapter 7. Data Analysis Interpretation 51 Data Analysis Interpretation 1. Respondents: Respondents Businessmen HNIs Proprietors Individuals Number of respondents Interpretation: Above pie chart represents that research contains 100 respondents which are Businessmen, HNIs, Proprietors and Individuals and they are 30, 8, 24, 38 respectively in numbers and percentages. 30% 8% 24% 38% Businessmen HNIs Proprietors Individuals 52 2. Income Group(Annual): Income Group (INR) 10000 1 Lakh 1 Lakh 5 Lakh 5 Lakh-10 Lakh 10 Lakh Above Number of respondents Interpretation: Above pie chart represents that the research contained 100 investors and customers of Religare Securities Ltd. All the people were from different different Income group which are in numbers shown above. W e can clearly see sample includes more customers from first income group i.e. INR 10,000 – 1 Lakh 43% 37% 13% 7% 10000 -1 Lakh 1 Lakh -5 Lakh 5 Lakh -10 Lakh 10 Lakh -Above 53 2. Company Interaction via Email and Telephone Calls: Interaction Via Email and Telephone Calls Interpretation: From the above result of Company Interaction via Email and Telephone calls, we can imagine the satisfaction level of customers and accordingly Customer Relationship is managed through electronic media to maximize the wealth of customers. In Religare mostly dealers are in touch of regular traders / customers and customers also get loyal to the company through this practice. Every call is taped by default for the evidence of orders to buy or sell the stocks and Emails too. Excellent Interpretation: When it was asked sudden and on the time answer was the same of maximum people, it means the credibility and trustworthiness of the company is on the height. It‟s nothing but the result of Relationship Management. It is said that Share Market means „Well of Loss‟, nevertheless Religare‟s Customer don‟t have any tension in investing because they believe in Company‟s Researchers and Analysts and their investment tips too. 96% Number of respondents Interpretation: From the above answers Customer Relationship can be very well highlighted because out of 100, 43 people have rated Religare on the scale of 1 to 10 and again in remaining maximum customers say that they rate Religare at on the scale of 1 to 10.Every customer has his own value and consideration about Religare because they invest their Hard Earned money and take risk to earn more cause of Religare‟s Services and Attachment and it is all the output of Customer Relationship Management. 4% 5. Where do you invest/ trade mostly? Where Customers Invest mostly Equity Commodity Currency Number of respondents 66 19 15 Interpretation: One general question was asked in questionnaire to know the investment flow of customers towards Religare Services. When it was asked why they invest in specific area mostly then it was answered by many people that liquidity market is easy to make money out of investment and take money out whenever we feel not to put. And other reason many customers don‟t want to invest for long time.And about currency some people were not interested. 66% 19% 15% Equity Commodity Currency 57 6. Where do you trade mostly? Where Customers Trade mostly Intraday Delivery Both Number of respondents 48 37 15 48% 37% 15% Intraday Delivery Both 58 Interpretation: From the above view of graph we come to know that maximum people, 61% customers trade in Intraday Trading. On this customers say they like to trade in Intraday because of Short term investment and high level of excitement and sometimes they feel their money seems to sink. It‟s like One Day Cricket play for many customers. In Delivery, people say here is „No / Low Risk, More Money‟ , in this people say if scrip goes down like „Satyam‟, then also we get chance to book profit buying current stocks in low price and putting old stock aside temporarily. Here we find people hesitate to invest in Intraday and confident to trade in Delivery trading. Very less traders population do trade in both area, for few people it‟s nothing but fund managing, if one finds difficulty in making money in Intraday, they simultaneously manage their fund for Delivery, but very few people feel do this type of management. Eventually Religare is the Broking firm and it doesnâ₠¬Å¸t lose its attention from making money for its customers and lose its attention from Customer Relationship Management. 59 7. Do you trade in any other broking firm? Trade in other Broking Firm Yes No Number of respondents Interpretation: Above pie chart represents the maximum people have their D‟mat A /c and Trading A/c somewhere else also nevertheless they say they trade from Religare only and few of their other A/cs are put Non-Operating by them. Here we get a fact that Religare‟s Customer Relationship Management really has something very attractive and attachable to emotions cause of services. Few of them were hesitating while answering this question. 8. Are you satisfied with the services provided by Religare? Satisfaction Strongly Yes Slightly Yes No Strongly No Slightly No Number of respondents Interpretation: Above chart represents us the output of Customer Relationship Management with the help of the services and customers satisfaction can show a mirror of the efforts of the company towards making their customers loyal to them. Here 64% customers have selected and stated that they are fully satisfied with the services that they are getting from Religare Securities Ltd. 64% 9. Since last how many years you are in field of trading? Since when customers are trading ? Less than 1 year More than 1year More than 2 years Number of respondents Interpretation: This question was asked intentionally to know the loyalty of customers with Religare Securities Ltd., which is nothing but the back-screen coding of on screen output. These all things are the proud of Religare and its customers are also very proud to be in Religare. 17% Customer Relationship Management Business Drivers and Benefits ï‚ · It empowers management with a real-time pipelines and forecasting so they can build and focus on high profit, sustainable relationships. ï‚ · It empowers staff wit customer intelligence and best practices to increase their likelihood of successful transactions. ï‚ · It increases customer‟s acquisition, retention, loyalty, and profitability by integrating information across the enterprise. ï‚ · It enables executive and management to gain customer insight. 64 Customer Relationship Management Risks ï‚ · Effective internal controls must be in place to prevent customer information from becoming scattered across databases and servers. ï‚ · CRM can be associated with significant revenue cycle. ï‚ · CRM should be kept and handled and carefully kept inside the company only otherwise Customers Database can be misused by rivals. Customer Common Findings while contacting: ï‚ · Generally people whom I have contacted they were from different domains like Business, Proprietors, High Net worth Income Group (HNIs) and students. ï‚ · Their responses may not be proper because of their „Busyness‟ in Dealing Room. ï‚ · This data is called Primary Data, which is considered very genuine but is this case it misrepresents the Reality and Credibility. 65 ï‚ · Some people, its felt that they gave fake response, with impression that this questionnaire is from Religare Securities internal. ï‚ · Some people did not take it serious because this was not important to them as they are busy for trading at dealing Room. ï‚ · Every data interpretation and statistics cannot be think worthy from their results because this study is for only two months altogether. 66 Chapter 8. Limitations 67 Limitations Findings are according to the observations. 1. Many consultants, vendors, and analysts today define CRM in terms of being a customer-centric business strategy that is enabled by a set of applications that support customer-facing functions and management decision making. That may capture the essence of what CRM is, but while it does not concentrate on the extra expenses occurring on Company‟s A/c due to increment in expenses in serving customers all the ways and Return on investment means consideration may not be more than expected. Customer may not give that much business transactions which is estimated or expected. 2. It needs specific staffs to handle all the tasks of Customer Relationship Management because the data that is feed in system cannot be handled merely by Relationship Managers who has to make new customers and take care of their dealings and also to accomplish their additional responsibilities. 68 Suggestions 69 Suggestions 1. Short Duration: o Project research duration was only for two months, in this tenure neither study nor observation can be done properly. For example, we saw sample plan – in that only 100 customers could be contacted and now the problem is- from this samples we cannot think of Macro Level Perception of customers. Many people may be from same point of view and many may not and those 100 people may not contain these type of people. So duration of Research Project should be more than two months. 2. Customer Category: o To find effective Customer Relationship Management, Broking firm can do one more thing which will be very beneficial to them in finding Asset Customers from the bottom level management to top level management. Religare should adopt system of allotting Customer Categories according to their transactions, due payments, exposure, loyalty, frequency of trading and all. 70 o In this system at all the level where CRM is handled and watched by Top class officials of the company, they also get to know the list names and details of the loyal customers and CEO or Board of Directors also get to know total customers and at last their turnover of the total transaction. 3. Affiliated Awareness Programs: o Religare should arrange affiliated programs within its own groups to come to the sense of new people and accordingly to prospecting and acquiring new customers. o With the help of it companies CRM will help it to get height of success and dominate the world of Services. Because CRM affects Marketing, Sales and profitability and these all can be achieved by CRM. o For E.g., Religare Securities can play few awareness documentaries and Advertisement with „Religare Vistaar‟ this will result in getting more and more customers to serve and accordingly Religare can become the first ranker in turnover very soon. 71 Appendix I. Copy of questionnaire II. Bibliography , 72 Questionnaire 1. Name:________________________________________________ 2. Contact No:________________________________________________ 3. Occupation: ï‚ £Businessman ï‚ £Proprietor ï‚ £HNI ï‚ £Individual 4. Income Group(Annual): ï‚ £ 10000 1 Lakh ï‚ £1 Lakh 5 Lakh ï‚ £ 5 Lakh-10 Lakh ï‚ £ 10 Lakh Above 5. How do you find Company Interaction via Email and Telephone Calls ? ï‚ £Poor ï‚ £Fair ï‚ £Good ï‚ £ Very Good 73 6. Do you find company’s investment tips useful and beneficial? ï‚ £Yes ï‚ £No ï‚ £Can’t Say 7. Where do you rate Religare on the scale of 10 in terms of Services? ï‚ £4 ï‚ £6 ï‚ £8 ï‚ £10 8. Where do you invest/ trade mostly? ï‚ £Equity ï‚ £Commodity ï‚ £Currency 9. Where do you trade mostly? ï‚ £Intraday trading ï‚ £Delivery Trading 10. Do you trade in any other broking firm? ï‚ £Yes ï‚ £No If Yes, name of the broking firm__________________________________ 74 11. Are you satisfied with the services provided by Religare? ï‚ £Yes ï‚ £No Since last how many years you are in field of trading? ï‚ £Less than 1 Year ï‚ £More Than 1 Year ï‚ £More than 5 Year 12. What improvement do you want be done in company’s services? ï‚ £__________________________________________________________________________________________________________________________________________________________ _____________________ 13. Which service do you like most in Religare? ï‚ £_______________________________________________________________________________________________________________________________________________________________________________ 75 Bibliography Websites = http://deadpresident.blogspot.com http://religareonline.com http://www.religaresecurities.com Newspapers = The Hindu Books =

Impact of New Media on Teenagers | Research

Impact of New Media on Teenagers | Research THE IMPACT OF NEW MEDIA ON TEENAGERS CONDUCT Emily Shaba The data was obtained through interviews at two high schools and through the below interview questions. Interview questions The majority of teenagers in schools access new media through their phones and laptops. The main sites that are used or the most used form of new media is Facebook and Whatsapp as well as the internet in general through Google to find out things they are curious about. Most of the youth as well admitted to having used new media frequently some even admit to being addicted to it. According to the research however new media has positively impacted teenagers in a lot of positive ways the first being it helps them with research in school work and finding out about other things that they may be curious about. Social sites help to build a closer relationship between teenagers and their friends plus relatives that may be far away. It provides quick and cheap communication as compared to phone calls and text messages or travelling to meet their friends and relatives. It also helps with making new friends for teenagers that are naturally shy and cannot or find it had to make friends or interact with others physically. They get a chance to find someone to interact with and talk to when need be. Makes them understand new technology that is coming in and how to use it effectively. They are however also some negative ways in which new media impacts teenagers firstly being that despite the ability to make new friends they are not trustworthy. This may be imposter’s people with bad manners that may end up sharing them with the teenagers or worse criminals who end up harming innocent teens or stealing from them. Most teenagers also admitted to the fact that it is too tempting, it gives them the chance to see things that may be inappropriate to them on a silver platter it is like leaving chocolate on the table for a kid and telling them not to eat when its alone with them in the room for days and nobody has the ability to know if they eat it. This also results in teens being exposed to porn and other inappropriate pictures which later trigger things like premarital sex and early pregnancies. Teens are also exposed to a western way of life and tend to think drugs and alcohols are part of life and if you do not drink go clubbing or use media then you feel left out and backwards in time. It is so addictive that teens can not focus on anything else other than it. It also gives wrong information about various things and teens get wrong advice from their new internet found friends about different things which ends up corrupting their character. Most teenagers agreed to there being a change in the way they act or view things since they started using new media. They know more things than they did in the past and they are pickier about things more especially the way they dress or act around friends. New media from an academic point of view has also impacted them positively in that it helps them with homework and research when their given something to work on at school. It also helps them to find notes, books and past papers that their school may not be able to provide which also helps with their performance in class. They also learn a lot of new things online that they may not be able to learn in school. They are able to get inspiration from other people that they are able to look up and find out about their lives online. It helps with their spellings and grammar. New media however also has academic disadvantages which according to the research included: It reduces concentration on school as the time that would be used for studying is rather used on new media or social sites. Instead of concentrating in class teens are busy on their phones using social media or thinking about what to say to who, their next Facebook or WhatsApp profile picture and status. It makes them lazy and increases chances of plagiarism as they might as well take an already written paper and just change it than spend time on writing a paper rather than on the internet. Due to the many abbreviations used on social sites the teens spellings are sometimes affected and their language too. It provides them sometimes with the wrong information on their school work too. It has also impacted the way they relate to their friends in that they have more time to chat and hence it brings them closer. However other friends that do not use new media are isolated. It reduces interaction between teens instead of them meeting up to chat or do another thing they only want to talk using social media. Most teens start to feel that their culture is left behind and start to despise it. They, as a result, they forsake culture and tradition which ends up leading them astray. This also destroys the spreading of our African culture and heritage with other as it is slowly dying. People end up following western culture and values and even dressing which may be inappropriate for the African society. Like not doing house chores or ignoring guests when they come instead of greeting them and making them feel at home. Most admit to their principles being bent to some extent to fit in which may not, however, be an appositive thing, especially If what they are fitting into is inappropriate and destructive. I was also shocked to find out that their other teens that do not use any form of new media or social site and some that only use new media for school in this day of age and time. This was due to parents denying them access to it after witnessing a reduction in their grades. Others were because of their religion not permitting them to do so or simply not wanting to do so after being affected by it negatively in some ways. They said the was an increase in their performance due to this in class as they had more time to study but however lacked some friends and often felt left out. Most teens did say they should be an age restriction on sites as to what they can and cannot view. They should be appropriate pictures on social sites. And finally, parents should mind the time that their children are given internet access. Some teens suggested being given access in the evening, weekends and on holidays. The Victorian Era: Social Classes Of England The Victorian Era: Social Classes Of England The Victorian Era social classes of England are unlike any other social system; every rule could be bent or broken (An Ancestry.com Community, par. 1). A person could be born into the lowest class, and could end up being part of the nobility by marriage (An Ancestry.com Community, par. 1). Some heiresses were married to local families (Thornber par. 10). An example of the odd rules would be how the aristocracy and gentry, in mid-nineteenth century, would become the upper class(Cody par.2). The Victorian Era is viewed as a period of great opportunity for every class.(Loftus par. 1). Each class can be divided by power, authority, wealth, working and living conditions, life-styles, education, and culture(Cody par. 2). At times, the middle class took power, not the upper class(Loftus, par. 1)The lower class was divided mainly by the wealth and working conditions of families(Channe14.com, par. 19). The main groups consist of upper class -aristocracy and gentry-, middle class, and lower cl ass. The gentry were lines of land-owning families from noble men (Thornber, pars. 2 and 4). Their system of inheriting the land from their father helped the gentry, but it eventually destructed them (Thornber par. 4). A main reason was the decline of agriculture after the Napoleonic Wars (Thornber par. 4). Some of the gentry managed to keep their estates (Thornber par. 8). Another reason for the gentrys fall was the male inheritors decline into moral sin (French and Rothery 403). The landed gentry was in control until the younger sons started to put the families financial security in danger; they were soon sent to an outside school (French and Rothery 403-405). This moral decline was soon blamed on the parents teaching of their children (French and Rothery 404). Although the kids did go to school, their circle of activity still revolved around society (French and Rothery 405). Although one might think the gentry to be powerful, the aristocrats retain the power (Channe14.com, pars.8). The sinple definition of aristocracy is rule of the best or superior (Aristocracy, par. 2). It has the least change out of all the social classes (Channe14.com, pars.8). Most people who made up the aristocracy were politicians who came from noble families (Channe14.com, pars.8). The unelected House of Lords is mainly made up of aristocrats (Channe14.com, par. 8). If you were part of the British aristocracy, by birth, you were a gentleman (The Gentleman, par.2). To be an aristocrat one had to have land (An Ancestry.com community, par. 1). Oddly enough, most aristocrats were not of the richest or most powerful families (An Ancestry.com Community, par. 3). The aristocrats were also head of the social life (Channe14.com, par.10). The great families filled the main circles, through their youth, with fashion and culture (Escott par. 2). They lived on grand country estates where they would go hunting and fishing (Channe14.com, par.10). Some aristocrats even had London estates which would opened up during certain seasons (Channe14.com, par. 10). Aristocrats eventually came to a point where they did not do anything but flaunted their wealth, and politics became a game (Escott par. 2). They realized they needed to step up their game when the middle class began to rise (Escott par. 2). The middle class consisted of businessman, entrepreneurs, shopkeepers, merchants, and any other men just above the lower class (Loftus par. 2). To be part of the middle class, one had to take care of ones self, their family, and ones community (Loftus par. 4). It is safe to say that a definition of the middle class is impossible (Loftus par. 1).The dream of the businessmen in the middle class was to become part of the aristocracy (Channe14.com, par. 11). Over time, the middle class changed into a small group mainly made up of professionals, factory owners, merchants, and writers (Channe14.com, par 12). An example of one of these would be the writer, Conan Doyle (Hammer 56 65). The middle class, unlike the aristocracy, made their society on rights not by hereditary gain (Loftus par. 1). The middle class has two main sections, the upper middle class and the lower middle class (Channe14.com, pars. 13 17). The upper middle class was between professionals, and industrialists (Channe14.com, par. 14). Professionals were the doctors, lawyers, clergy, and top civil servants (Channe14.com, par. 14). The lower middle class was made up of mostly women (Channe14.com, par. 16). Many upper middle class men worked in banks or climb up the ladder to rule the empire (Channe14.com, par. 15). These men were usually the ones who used their riches to buy homes and became just as rich as the aristocracy (Loftus par. 3). The middle classs economy and financial variations were made by differences on background, politics, and religion (Loftus par. 3). They mainly came from political coherence (Loftus par. 4). Emphasized by competition, thrift, and self-reliance, the middle class began to rise into power (Loftus par. 4). All their success was due to their principles on individuality (Loftus par. 5). Every middle class person, through hard work and self- reliance, could have had economic and social success (Loftus par. 5). Many critics, like Thomas Carlyle, were fearful that the middle class individualism would be a threat to the community (Loftus par. 5). Much of the middle class success came from the political economy as well as the social economy (Loftus par. 8). They were always ready for improvement; it was key to their culture (Loftus par. 8). The middle class defined themselves by attempting to make the lower class see their potential (Loftus par. 9). The lower class was more commonly known to the Victorians as the working class (Channe14.com, par. 18). The workers of the working class can be divided into six groups: high-paid labor, regular standard earners, small regular earners, intermittent earners, casual earners, and the lowest class (Channe14.com, pars. 18 and 19). The largest group division were the regular standard earners, which had more people than the other five groups put together (Channe14.com, par. 20). The regular standard earners were men who made their wages from the Victorian economy; as it rose, so did their wages (Channe14.com, par. 20). When the economy boomed, people had less children, which meant more time for relaxing (Channe14.com, par. 20). The Victorian Era was the best time for one to spend their days in leisurely activity (Channe14.com, par. 24). As life became better for the higher working classes, who are known as deserving poor, the poor became more desperate (Channe14.com, par. 21). While the deserving poor get charity, if and when they need it, the lowest class gets nothing (Channe14.com, par. 21). This class made up about a quarter of all the outskirt areas (Channe14.com, par. 21). Some of these people may be criminals or unemployed, but each of them live in conditions beyond their control (Channe14.com, pars. 22 23). Times became so bad that one might have seen another selling dog droppings (Channe14.com, par. 22). Country poverty was even more sad (Channe14.com, par. 23). Most people survived on eight pounds a year (Channe14.com, par. 23). Some teenagers were forced to join gangs and mothers had to give their babies opium so they would not cry (Channe14.com, par. 22 23). Though, if one of these men could save enough money to start a small business, he could move up into middle class (Loftus par. 11). The Victorian era was the best time for leisurely activity (Channe14.com, par. 24). The upper class, middle class and lower class began to fade away shortly after this end of this period (French and Rothery 402-422). As stated earlier, the Victorian Era gave opportunity to most everyone (Loftus par. 1). Each class opportunity was shown through power, authority, and wealth (Cody par. 2). At the close of this era, the higher middle class sat with the upper middle class at operas in the royal box, thus showing the opportunity in the classes (Channe14.com, par. 3). Interestingly enough, there are a few noble families still left in England today (An Ancestry.com Community, par. 18). Work Cited An Ancestry.com Community. 31 March 2010. English Social Classes. 08 November 2010 . aristocracy. Encyclopedia Britannica. 2010 ed. Channe14.com. 2010 Time Travelers Guide to Victorian Britain. 2010. . Fordham.edu. 2010. Modern History Sourcebook. 2010. . French, Henry and Mark Rothery. Upon Your Entry into the World: masculine values and the threshold of adulthood among landed elites in England 1680-1800.Social History. 33 (4 Nov. 2008) : 402 422. Academic Search Premier. EBSCO Brandon Public Library. 01 November 2010. . Hammer, Joshua. Sherlock Holmes London. Smithsonian January 2010:56-65 David, Cody. The Victorian Web. 2002. The Victorian Web. 22 July 2002 Social Class. 27 October 2010 . David, Cody. The Victorian Web. 2002. The Victorian Web. 22 July 2002 The Gentlemen. 01 November 2010 . Loftus, Donna. BBC. 15 October 2010 The Rise of the Victorian Middle Class. 08 November 2010 . Thornber, Craig. Cheshire Antiquities. 2010 The East Cheshire Gentry. 08 November 2010 .